I’m digging around on Google trying to ascertain where my sister’s new site, doll street dreamers, a site that’s been focused on doll classes and Googled the phrase “doll classes” to see where it ranked.
Unfortunately, it’s not yet on that first page (we’ll work on it!) but check out the adverts that appeared on a search for doll classes:
I am not surprised when one or two ads in a set of ads is poorly targeted, but I’ve never seen a situation where all of the ads are mistargeted for the search!
Note particularly the very last match. Mortgage refinancing for “doll classes”? What on earth is this company thinking??